National Federations invited to next Open Hours: Marketing and Branding edition

by courtney.akrigg@triathlon.org on 05 Jul, 2022 09:01 • Español
The new initiative aims to strengthen the relationships between World Triathlon and its members and also between the members themselves.

National Federations are invited and encouraged to attend the next edition of the NFs Open Hours.
20 July 9:30 -11:00 CEST ( English & French)
21 July 16:30-18:00 CEST (English & Spanish)

The NFs Open Hours aims to strengthen the relationships between World Triathlon and its members and also between the members themselves. During these virtual meetings, World Triathlon invites knowledgeable and respected speakers who will share insights into their experiences and will facilitate a healthy and open discussion to help them grow and learn not only from their experiences, but also learn from each other. The NFs Open Hours are designed to build a stronger relationship with National Federations, an opportunity to meet regularly and speak up, keep informed our members about ongoing World Triathlon matters, and create an opportunity for sharing and learning.

The next NFs Open Hours will on Marketing and Branding. Information on how to register for the next NFs Open Hours will be circulated via memos to National Federations. This Marketing edition will cover the following topics:

Marisol Casado, World Triathlon President
• Welcome and Introduction

Secretary General’s Update by Antonio F. Arimany
• World Triathlon Update.

World Triathlon Marketing Department
• National Federation Branding Guidelines: How Federations can align to the IF brand.
• World Triathlon branding resources & access.
• Market Research and Reporting: How World Triathlon can support NFs with data.
• Centralized Entry System: Race Roster.
• Sports Marketing: Considerations for NFs building out their marketing departments.

NFs Case Study/Round Table: Marketing Best Practices
The session on July 20 will be delivered in English and French, and the July 21 session will be delivered in English and Spanish.
We are looking forward to welcoming you to our new initiative to build a stronger relationship with members, meet regularly and speak up and create an opportunity for sharing and learning.

If you have any questions about the NFs Open Hours, please contact National Federation Services & Development Department at federations@triathlon.org. An invitation to join will be sent directly to the President of the National Federations to share with staff..

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