ITU World Triathlon Grand Final exceeds economic expectations

by Triathlon New Zealand on 11 Dec, 2012 02:17 • Español

The great news regarding ITU’s World Triathlon Series races just keeps rolling in. An independent report submitted to Triathlon New Zealand and the local organising committee found the Barfoot & Thompson ITU World Triathlon Grand Final exceeded targets in the economic returns to Auckland and New Zealand.

The event attracted a record 5,208 participants and a global audience estimated to be in excess of 25 million. In a post event survey, those who competed and watched live on course endorsed the event as being of ‘world class standard’.

Event CEO Dave Beeche said the report confirms the economic value of such an event to the city and the country.

ATEED General Manager Destination (Acting), Jennah Wootten congratulated the local organising committee on the successful management and delivery of the Barfoot & Thompson World Triathlon Grand Final Auckland.

“This is an excellent result and return on investment for Auckland and testament to the combined effort that an event of this scale requires not only from the event itself but also from businesses, residents and regional agencies,” Ms Wootten said.

Economic Impact report findings reveal that the Barfoot & Thompson World Triathlon Grand Final Auckland 2012 generated $7.41 million into the Auckland economy.

Highlights in the report include:
• The event attracted 5,318 visitors to NZ and 10,004 visitors to Auckland
• Average stay in New Zealand for international visitors was 11 nights, indicating that many travelled more widely after the event. The total number of visitor nights was 57,872
• Average stay in Auckland for international visitors was 5.6 nights. Total number of visitor nights in Auckland was 55,592
• Generated $12.48 million GDP for NZ
• Generated $7.4 million GDP for Auckland (forecast was $6.9 million)
• Return on national investment was 307%

Most files from Triathlon New Zealand and the Grand Final local organising committee


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Related Event: 2012 Barfoot and Thompson World Triathlon Grand Final Auckland
20 - 22 Oct, 2012 • event pageall results
Results: Elite Men
1. Javier Gomez Noya ESP 02:00:29
2. Jonathan Brownlee GBR 02:00:31
3. Sven Riederer SUI 02:01:18
4. Steffen Justus GER 02:01:40
5. Gregor Buchholz GER 02:01:46
Results: Elite Women
1. Anne Haug GER 02:10:48
2. Gwen Jorgensen USA 02:11:00
3. Barbara Riveros CHI 02:11:01
4. Lisa Norden SWE 02:11:03
5. Jodie Stimpson GBR 02:11:03
Results: U23 Men
1. Aaron Royle AUS 01:57:17
2. Fernando Alarza ESP 01:57:20
3. Thomas Bishop GBR 01:57:21
4. Pierre Le Corre FRA 01:57:29
5. Ryan Fisher AUS 01:57:51
Results: U23 Women
1. Non Stanford GBR 02:13:06
2. Sarissa De Vries NED 02:13:15
3. Joanna Brown CAN 02:14:12
4. Claudia Rivas MEX 02:14:26
5. Natalie Van Coevorden AUS 02:14:28
Results: Junior Men
1. Wian Sullwald RSA 01:01:44
2. Simon Viain FRA 01:01:58
3. Constantine Doherty IRL 01:01:59
4. Kristian Blummenfelt NOR 01:02:31
5. Gordon Benson GBR 01:02:45
Results: Junior Women
1. Fumika Matsumoto JPN 01:08:33
2. Leonie Periault FRA 01:08:36
3. Tamara Gorman USA 01:08:39
4. Sarah Wilm GER 01:08:44
5. Maddie Dillon NZL 01:08:50
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